Futuring & Concept Development

Sony Music jammed_in

Project Overview & Acknowledgements
2025
Project done during the futures labs case work faciliated by.students & Copenhagen insititute for Future Studies in collaboration with Kate Malony, Kinga Kopka & Monica Vejgaard

How will we interact with music in the future and which technologies will be the main pillars in facilitating these interactions.

Skills
Future Studies– Explored speculative future scenarios through research and multiple futuring tools.
Foresight & Trendcasting – Created concept based on foresight and trendcasting tools.
Strategy & Concept Development – Created a concept consisting of visual identy, mock ups scenarios and descriptions. Made a plan for impletation of the concept as well as biggest wins and losses for Sony Music
Bringing back
the scene



Consumers of music are more dependent than ever on cultural tastemakers, DJs, and public spaces that guide them to finding new music, and connecting with like-minded people. They are fatigued by the oversaturation of the cultural industry and in need of a new way to connect with each other and with art!

Instead we will be jammed_in.